Writing · Monthly on LinkedIn

Building Good Habits

Each edition takes one live signal and turns it into a strategic question worth arguing about. It is me thinking out loud about the choices in front of New Zealand food and fibre, published monthly on LinkedIn.

8 editions · Since April 2026 · Free to subscribe

  1. Food value What do we actually value about food? Mince now costs more than $24 a kilo, and nobody in New Zealand really sets its price. A World Food Day look at what price cannot tell us about nourishment, waste and farmer returns. Read on LinkedIn
  2. Food sovereignty Local is the licence Lessons from a Manawatū hui on community food. Feeding our own and feeding the world are not enemies. One earns us the other. Read on LinkedIn
  3. Value capture When the herd becomes the feedstock Two proposals landed in the same week, both treating the national herd as an input to someone else's system. What happens when a country has not decided what its assets are for. Read on LinkedIn
  4. Strategy Good is not the same as great A celebration is not a strategy. Why a record year is exactly the moment to ask harder questions about where value is going. Read on LinkedIn
  5. Sector strategy Status quo, status change, or status denial? A generous reading of KPMG's 2026 Agribusiness Agenda, and the strategy question it leaves wide open. Read on LinkedIn
  6. Future markets Designed, or designed for A drug, a map, a machine and the home are already redrawing our markets. Deliberate resilience is choosing to design for that rather than be designed for. Read on LinkedIn
  7. Food security The food security conversation we keep almost having A response to Kylie Horomia's reflections on E Tipu 2026, and the food security conversation New Zealand keeps circling without quite having. Read on LinkedIn
  8. Foresight Rethinking our future A foresight lens on 2036 for New Zealand's food and fibre sector. Read on LinkedIn

New editions land first with subscribers. Follow along, argue back, and tell me which signal you want unpacked next.

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The long reads

The Future of Food series.

Thirteen in-depth issues, from gene technology and aquaculture to GLP-1 medicines, trust and governance.